March For
Life ‘24
I had the privilege of collaborating with March For Life to create the brand for their 2024 campaign, "With Every Woman, For Every Child." The purpose of this campaign is to shed light on Pregnancy Resource Centers, aiming to engage a younger audience who may have reservations about pro-life organizations.
Through my work, I guided the development of the campaign's brand identity and strategy, crafting essential elements such as the logo, brand guidelines, social posts, and merchandise to connect the parent brand with the target audience.
After assessing the project scope, conceptualize a variety of logo options that cater to the target audience without losing touch with the foundation’s donors and supporting members.
Logo Design
Brand Guidelines
Outlining the design and use of the logo, the heart behind the brand, and uses of all visual assets throughout the campaign.
Rollout
T-Shirt Design
Social Strategy
Client
March For Life
Year
2023